As an Alibaba.com Verified Pro Supplier (Jin Pin Cheng Qi), TOPKO was recently invited to attend the 2026 Alibaba.com Core Merchant Conference. Representing the company, CEO Steven joined a gathering of top entrepreneurs and industry experts in the cross‑border e‑commerce space. During the event, he delivered an in‑depth presentation on TOPKO growth journey in going global and engaged in lively discussions on the latest industry trends and future directions.
Focus on TOPKO’s Growth Journey: From Product Excellence to Global Expansion
In the sharing session, Steven presented on the theme “TOPKO Cross‑border E‑commerce Growth Journey,” offering attendees a detailed account of the brand’s strategic evolution from a local player to a global contender. He noted that TOPKO ability to stand out in the fiercely competitive international market stems from two core strengths: a persistent commitment to user‑centric product innovation, and a highly efficient supply chain system built on digital platforms.
Steven illustrated his points with real‑world case studies, sharing practical experience in leveraging cross‑border e‑commerce platforms for precision marketing, brand exposure, and tiered customer management. He emphasised that in today’s wave of B2B globalisation, companies must not only be “good at doing business” but also “good at managing business” – using digital tools to capture institutional knowledge and replicate successful strategies, thereby enabling a smooth transition from traditional trade to “digital foreign trade.”
Join Hands and Explore New Global Business Horizons
During the interactive segment of the conference, Steven engaged in lively exchanges with fellow industry leaders around the theme “Intelligent Cross‑border, Global Reach.” There was broad consensus that, in the face of a complex and ever‑changing global economic environment, the only way forward is to unite, collaborate, and continuously create value –so that we can deepen our roots in local markets and achieve mutual benefits.
The invitation to the 2026 Alibaba.com Core Merchant Conference is not only a strong recognition of TOPKO global strategy and industry standing, but also an injection of fresh inspiration and momentum for our future growth. Looking ahead, TOPKO will continue to ride the wave of digital economic globalisation, deepen strategic partnerships with leading platforms, and connect with B2B partners worldwide through superior products and more efficient digital operations–creating long‑term value together with customers around the globe.
